THE LINEAR ECONOMY
In a linear economy resources are extracted on a massive scale to manufacture products that quickly turn into waste that is difficult to dispose of.
Today’s business models are unsustainable. They consume finite resources that are increasingly at risk of depletion. The world economy is still only 8.6% circular, even less than the 9.1% it was just two years earlier.
We want to change this situation! We want to change the current mindset of the business world and help to find ways to abandon today’s linear business environment and implement circular economy principles in its place. We seek out, identify, analyse and propose solutions to close the loop. In doing so, we create true synergies between business and nature.
We are deeply concerned by the current approach of business and society to the environment. We sense an urgency about changes in the climate and society’s need to act. With our expertise and knowledge of the circular economy we can advise companies on how to strengthen their corporate strategies, business models and manufacturing processes to respond to current changes.
In a linear economy resources are extracted on a massive scale to manufacture products that quickly turn into waste that is difficult to dispose of.
A circular economy looks for ways to close the material cycle and preserve the economic value of resources for the longest possible time.
Our vision is a business environment in which the circular economy and effective use of natural resources is a matter of course. Sustainable production and consumption form one interconnected loop that operates to the benefit of all parties and on a long-term basis.
Our mission is to utilize our wide-ranging expertise and knowledge to benefit your business and bring together all of its economic, ecologic and social aspects into a single integrated model.
A world in which there are true synergies between business and nature.
Guiding your journey to implementing the circular economy in practice.
We place circular and sustainability principles at the core of doing business. We help all types of companies, from start-ups to multinational companies and accompany our partners on their journey from a linear to a circular business model. Our analyses and consulting services enable them to translate their visions into workable corporate strategies. At the same time, we understand that each step our clients take needs to be properly communicated not only within their own organization, but also to the wider professional community and the general public. We are also able to support clients in this area, by setting up effective communication strategies and connecting them with other key players.
Communications are a critical success factor in today’s world. Incomplete or untrue information can derail original plans and intentions and companies are often concerned about publicising their ecological activities in view of the instant and often unpredictable reaction from the public. Using our extensive experience in the circular economy as well as PR and communications we adopt the most effective communication channels and ways of sharing information. Use of only accurate and verified information is a given. We strongly believe that sincere and direct communication is the best way to avoid “greenwashing”.
One of the key elements of our work is connecting people. We develop tailor-made networking events to connect key players and stakeholders, from round tables to specialised conferences on our common theme – the circular economy.
One piece of good advice is often better than ten failed experiments. While each experience may move you one step forward, with good advice you can progress in leaps and bounds. Our team includes experts with experience in sustainable development and the circular economy both in the Czech Republic and internationally. Through our consulting services we aim always to move your operations forward by determining the most effective action steps and solutions.
The circular office applies to every company, CSR manager or employee that wants to include environmental accountability as part of the organisation’s broader responsibilities to society. Transforming the operation of an entire company according to circular principles is a complex and time-consuming process. We can advise you on how to create a sustainable office environment, including the most effective approach to waste management, energy use, water consumption and canteen operations.
We know how to look at your company through “circular glasses”, from how you run your offices to your manufacturing operations, distribution channels and procurement processes. We look for opportunities at multiple levels and always start with those first steps that can deliver the greatest impact.
We keep an active eye out for opportunities that businesses can take advantage of and how to apply these in our solutions for clients. For many innovative business concepts, we are able to identify financing options from both national and European funding sources.
Our focus is consulting for the circular economy across all sectors, from agriculture and waste management through to innovative solutions that leverage the benefits of digital technologies.
Our aim is to support companies, municipalities and other institutions in making the transition from linear to circular operating models. We are a team of specialists in the circular economy, project management, strategic thinking and communications. We know how to turn ideas into reality and create pathways to interconnect business with nature.
– Company Officer
jonasova@ciraa.eu
– Company Officer
mitroliosova@ciraa.eu
– Communications, Strategy, PR, Events
hekerle@ciraa.eu
– Project Manager
rejthar@ciraa.eu
– Senior Associate
hague@ciraa.eu
– Event Manager
salkova@ciraa.eu